'We need your help': Strand Book Store in danger of closing due to COVID-19 losses

Strand
Photo credit Rob Kim/Getty Images

NEW YORK (1010 WINS) -- The iconic Strand Book Store in Manhattan is in danger of closing its doors amid a “dire” financial situation wrought by the COVID-19 pandemic, its owner said Friday.

In a letter posted to the East Village bookstore’s Twitter account Friday afternoon, proprietor Nancy Bass Wyden said revenue has plummeted nearly 70 percent year over year due to a decline in foot traffic and an inability to host in-store events.

The store, she said, is “at a turning point where our business is unsustainable.”

“As the third generation owner, I have tried to imagine what my dad and grandfather would do right now after they spent their entire lives — six days a week — working at the store,” she wrote. “I don’t believe they would want me to give up without a fight, and that’s why I’m writing you today.”

“As I watched my grandfather and dad working side-by side evaluating piles of books at the front door buying desk, never did I imagine that the store’s financial situation would become so dire that I would have to write friends and devoted customers for help,” she added.

Bass Wyden urged readers to shop The Strand’s collections in person or online.

She also encouraged the store’s supporters to share the news of its financial troubles using the hashtag #savethestrand.

The 93-year-old bookstore temporarily laid off the majority of its staff in March after closing its doors as the COVID-19 pandemic hit New York City.