'Purple Rain' Jelly Beans Unveiled for Easter


This Easter you’re in for a royal treat.

Brach’s candy has revealed a new Prince-inspired holiday goodie entitled Purple Rain Tiny Jelly Bird Eggs.

While the packaging doesn’t mention the music icon by name, it’s undoubtedly referring to the late singer’s classic 1984 song, album and movie.

The blue and purple treats come in grape, berry, blueberry and blue raspberry (beret?) flavors, with fans having the option of purchasing them in a three-ounce or 11-ounce bag.

Available in stores now, Purple Rain Tiny Jelly Bird Eggs are one way to shower the people in your life with love this Easter.

The news of jelly beans comes on the heels of Dunkin Donuts’ latest offering: PEEPS Marshmallow-flavored coffee and espresso drinks and a PEEPS donut topped with a yellow chick. Sweet!

So make sure you leave room in your Easter baskets for all these new treats this year!