WATCH: Win Butler Shares the Insane Secrets Behind Writing a Great Song


Arcade Fire frontman Win Butler is the star of a new ClickHole piece, and it’s all kinds of wonderful.

In the interview, Butler gets deep as he opens up about Arcade Fire’s songwriting process. We’re not gonna lie—it’s hilariously bizarre. We’re talkin' take-your-clothes-off-and-throw-up-everywhere bizarre. Seriously, though. That’s actually part of Win’s “process.”

Weird? Yes. Funny? Absolutely. And hey, after the success of Arcade Fire’s latest album, Everything Now, who are we to judge if strumming a C chord makes Win think of protein powder?

Trust the process.