Selena Gomez's beauty company, Rare Beauty, is starting up a fund to help increase access to mental health services for those who need it most.
Gomez, who has long been vocal about her own mental health struggles, is planning to put 1% of Rare Beauty sales towards the Rare Impact Fund along with money raised by partners.
The goal is to raise $100 million over the next 10 years to bring mental health resources to underserved communities.
"I'm so grateful to be surrounded by a team that's helped make the Rare Impact Fund a reality," Gomez says in a press release. "Since the brand's inception, we wanted to find a way to give back to our community and further support people who needed access to mental health services, which have had a profound impact on my life."
She continues, "Rare Beauty is focused on helping people feel more connected to one another and less alone in the world. The Rare Impact Fund will make a direct impact on many lives, and, ultimately, make a difference in the world."
"I'm proud of the work we've begun to do with our partners to offer these services to anyone who needs support," she concludes.
Gomez has also started up the Rare Beauty Mental Health Council, a group of experts and advocates to "guide the company's strategy to ensure maximum impact," the press release notes.
In April, Selena Gomez opened up about her bipolar disorder diagnosis, revealing that she received treatment at McLean Hospital. "After years of going through a lot of different things, I realized that I was bipolar," she confided to Miley Cyrus on her Instagram Show "Bright Minded."
"And so when I got to know more information, it actually helps me. It doesn't scare me once I know it," she continued.
RADIO.COM’s I’m Listening initiative aims to encourage those who are dealing with mental health issues to understand they are not alone. If you or anyone you know is struggling with depression or anxiety, know that someone is always there.
Additionally, the National Suicide Prevention Lifeline is available 24 hours a day, 7 days a week at 1-800-273-8255.