4G LTE Technology Business Thrive

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Whereas the internet was once a tool for small businesses, it now serves as the backbone for everyday business operations. Thanks to VoIP phone service, mobile payment point-of-sale systems and online storefronts, entrepreneurs can now operate successful small companies with minimal overhead and maximum agility. However, for all the benefits the internet has provided for business owners, the problem of protracted network downtime has become a major issue. Solutions exist as connectivity problems can be circumvented through the power of 4G LTE.

For the uninitiated, 4G refers to the fourth generation of mobile phone technology. In brief, 1G technology allowed for wireless phone calls; 2G permitted text and picture messaging; 3G let users browse the internet; and 4G is characterized by the innovation of mobile high-speed internet access. In fact, the International Telecommunications Union (ITU) has set the standard for 4G service at 100 megabits for mobile devices like smartphones and tablets. This allows for 4G users to be able to transfer large files, stream music and video, and make VoIP calls with ease.

When 4G was first introduced into the U.S. market, none of the networks maintained by the major wireless carriers could actually meet the ITU’s standard. So, while the “4G” they offered was faster and more stable than 3G, it wasn’t true 4G. As time passed and the carriers improved their network strength and availability, they were able to offer their subscribers true 4G. And to differentiate the first generation of 4G and the new broadband internet quality 4G, the designation LTE (long-term evolution) was used. Today, practically every carrier that advertises 4G service is offering 4G LTE.

As good as 4G LTE is, many 4G LTE providers place data caps and throttling limits on their service. Obviously, losing internet access in the middle of the day would be highly problematic for a small business. A plan, such as Comcast Business’s Connection Pro, can play a big role in preventing a small business's network downtime. A six-hour battery is installed in the router, which allows small businesses to maintain normal operation in the midst of protracted and wide-ranging outage. As productivity killing network outages affect 90 percent of businesses every year, this low-investment is worthwhile for every small business.


This article was written by Mario McKellop for Small Business Pulse